Identity for 6th Anniversary

Illustration, Graphic Design

The Challenge
To implement a visual system that helps advertise through both physical and digital touchpoints of the much anticipated yearly event by Sarnies at Telok Ayer Street.

The Outcome
Illustrations hinting at the activities and food varieties made-available during the event — working in context as printed posters, menus and coupons with supporting digital collateral for social media campaigning efforts.